https://diler.tube/videos/watch/8e964f1b-b33b-4f6e-ba45-b16a8d7fe809 Learn how the mere-exposure effect shapes preferences and decision-making in this 5:28 minute video lesson. Some people think they are immune to ads. If you are one of them, you might not have heard of the mere exposure effect— a psychological phenomenon by which we tend to like things the more we are exposed to them. Beware, it takes just about 15 iterations for the effect to reach its full potential. COLLABORATORS Script: Jonas Koblin Artist: Pascal Gaggelli Voice: Matt Abbott Coloring: Sasalux Editing: Peera Lertsukittipongsa Production: Selina Bador Fact-checking: Ludovico Saint Amour Di Chanaz Sound Design: Miguel Ojeda SOUNDTRACKS A Toy’s Day Out - Shaun Frearson Nice Toys - Studio Le Bus DIG DEEPER with these top videos, games and resources: Today we know that the Mere Exposure Effect is so robust, that it can even be demonstrated on animals as an experiment with fertile chicken eggs has shown. Tones of two different frequencies were played to different groups of chicks while they were still unhatched. Once hatched, each tone was played to both groups of chicks. The chicks consistently chose the tone played to them prenatally. https://en.m.wikipedia.org/wiki/Robus... Read how recent studies also found that exposure is very linked to context and that the mere exposure effect disappears when we present the same item in a completely different context. https://pubmed.ncbi.nlm.nih.gov/26120... Learn more about subliminal stimuli https://en.wikipedia.org/wiki/Sublimi... Read about the mere-exposure effect and the science behind intuitive marketing. https://bettermarketing.pub/side-effe... SOURCES https://en.wikipedia.org/wiki/Mere-ex... https://en.wikipedia.org/wiki/Familia... https://thedecisionlab.com/biases/mer... CHAPTERS 00:00 The power of mere exposure 00:29 Mere exposure effect unveiled 00:49 Two main explanations 01:31 The discoverer of the effect 01:54 Zajonc’s experiment 03:04 Impact on advertising 03:54 What do you think? 04:30 Patrons credit 04:38 Ending Author: Sprouts Sat, 23 May 2026 22:09:44 GMT https://validator.w3.org/feed/docs/rss2.html PeerTube - https://diler.tube https://diler.tube/lazy-static/avatars/f58b270a-6076-478a-ad43-3888a532ecb4.png https://diler.tube/videos/watch/8e964f1b-b33b-4f6e-ba45-b16a8d7fe809 All rights reserved, unless otherwise specified in the terms specified at https://diler.tube/about and potential licenses granted by each content's rightholder.